Article: “Lehndorff: Spell-check those menus” (Aug.2006)

excerpt:
“I should be relaxing during these dog days of summer, but big questions plague my overheated mind. I get picky, picky, picky and wonder:

Why don’t people who write restaurant menus use spell-checker or have someone proofread them before they print them? I constantly catch spelling and grammatical errors among the starters and entrees. When I see “prosciutto wrapped shrimp,” I wonder why there isn’t a hyphen connecting the modifiers, i.e., “prosciutto-wrapped.”

It makes me think there are other details that have slipped below the management’s radar…”

source: “Lehndorff: Spell-check those menus” by John Lehndorff (Rocky Mountain News, Aug.4,2006)

related link:
Resource: Customers list their restaurant pet peeves and annoyances [WaiterBell Blog]

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4 Comments »

  1. Cy said

    I know. It is weird. But the truly, deeply irritating thing is that our exquisite and precise correctnesses, especially in spelling, were once the sloppy errors of a previous generation, and some of the sloppy errors of this generation will eventually be accepted as correct. Dreadful, sloppy people will tell us that language changes. Your point about other details is a clincher. Uh-oh! Go home and do yourself some cheese on toast like wot I do (and do not go calling it welsh rarebit or is it rabbit?) (Sorry about any typos above.) cyquick.wordpress.com

  2. Carrie T said

    I feel the same way about the little details. While working as a server at a restaurant I realized it doesn’t matter how good the food is, if a person walks into a dirty restroom they are going to wonder what else could be dirty and may choose not to come back. I took a customer service survey through a company called Mindshare. It tells you how well you know customer service. It was very interesting and taught me some new things.

  3. Ori said

    The little details make the huge changes. If you do have or manage a good restaurant, it does pay to look into the small details. Spelling errors in the menu (especialy in Italian restaurants for some reason), dirty toilets, cracking front door, dirty windows, dust on the ceiling fans, noise from the kitchen, and other small things that may push away paying customers. Sometimes more awareness to the small details makes huge differences. Good article mate.

  4. sandrar said

    Hi! I was surfing and found your blog post… nice! I love your blog. :) Cheers! Sandra. R.

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